Family-owned SW Florida home remodeling — built-ins, accent walls, full-home renovations.
This branding and web design project case study highlights our collaboration with John and Kari Rowell, the owners of Southtide Construction in the beautiful Sarasota, Florida, and our dedication to transforming their vision into a powerful brand presence.
This case study shows our work with John and Kari Rowell. They own Southtide Construction in Sarasota, Florida. We are dedicated to turning their vision into a strong brand presence.
Southtide Constructions' success is a testament to our commitment to our clients' visions and our ability to bring them to life through creative design, web development, and digital marketing.
Are you ready to elevate your brand like Southtide Construction?Contact Dinko Designtoday.
We developed a content structure that worked across multiple service lines — from new home construction to build-on-your-lot projects. Each page followed a consistent format: a strong intro, trust-building section, and long-form content for SEO and storytelling.
The goal was simple — make it easy for people to fall in love with their future home, and then take the next step.
The Southtide brand is rooted in professionalism and warmth. We used clean type, soft blues, and architectural imagery to convey quality without feeling flashy. Every page emphasized clarity, confidence, and craftsmanship.
Trust elements like testimonials, team bios, and “Why Choose Us” highlights gave homeowners the reassurance they needed to start the conversation.
Southtide now has a platform they can grow with — and their clients have a first impression that matches the quality of their homes.
As a growing local contractor, Southtide needed to establish credibility online and differentiate from larger competitors. They wanted a website that showcased their craftsmanship and coastal Florida aesthetic.
We developed a clean, coastal-inspired website with their signature teal and navy palette. The site highlights their unique 'TIDE' process, features stunning project photography, and includes client testimonials that build trust.
“Dinko is truly a digital artist. He can create an entire brand, website, and more from scratch. He is an expert when it comes to branding and monetizing in every digital format. He built us a beautiful website that is both aesthetically pleasing and user friendly. It doesn't stop at building though. You can trust him to use all his marketing and business tools to help you succeed.”
Featured artwork, dashboards, and supplementary visuals from this engagement.
Verbatim Google reviews from clients in the same engagement or industry.
“Dinko is truly a digital artist. He can create an entire brand, website, and more from scratch. He is an expert when it comes to branding and monetizing in every digital format. He built us a beautiful website that is both aesthetically pleasing and user friendly. It doesn't stop at building though. You can trust him to use all his marketing and business tools to help you succeed. Added plus, he is a great guy!
“Dinko over delivered for my website design and build in every way possible. The process was smooth and efficient. Dinko not only helped create a great looking website but more importantly one that performs great for speed and SEO. I went from 200 keywords to 330 keywords in just over a week from launching the new site. My website is converting more leads than ever! Thank you Dinko for the excellent service and experience.
“Dinko can (and does) do it all! Working directly with him on multiple brand website projects, his approach is always focused on how to deliver the best results and tackle any and all hurdles that appear along the way. He's a collaborative partner that clearly views client success as the number 1 priority. He's detail-oriented and has a "we can figure that out" attitude about anything you're trying to accomplish. Can't say enough positive things about working with Dinko, but his work product is also exceptionally high quality. It's amazing what his unique skillset of design and development expertise bring to the table in terms of visioning and executing on first-rate web assets that strike the perfect balance of meeting customer needs and elevating your brand. If you're looking for a true partner in your brand's digital presence, Dinko is the perfect fit.
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