Own the map pack. Win the 3-mile radius.
For service businesses — trades, medical, legal — the map pack is where leads live. We optimize Google Business Profile, citations, reviews, and localized content until you're the top pin.
We focus on what Google actually ranks locally.
National SEO is a different sport. Local map pack rankings are about proximity, relevance, and prominence — and we tune all three.
Dinko's local SEO approach
- GBP fully optimized + posted to weekly
- Review generation system (not buying)
- Citation audit + cleanup (100+ directories)
- Location pages with real, local content
- Monthly map-pack rank tracking
Typical "local SEO" packages
- Mass citation submission to junk directories
- Purchased / incentivized reviews (TOS violation)
- AI-spun "location pages" with no real info
- No GBP activity beyond initial setup
- "Rankings" reported for non-local keywords
Six levers. We pull all of them.
Local SEO is plural. Miss any one of these and the needle doesn't move.
1 · Google Business Profile
Full optimization — categories, services, attributes, products, posts. Monthly GBP activity is our #1 ranking lever.
- Full profile audit & cleanup
- Weekly GBP posts
- Q&A monitoring
- Photo cadence (4+/mo)
2 · Review Generation
System for asking customers for reviews at the right moment. No fakes, no incentives, no TOS violations.
- Review-request automation
- SMS + email templates
- Response management (all reviews)
- Negative-review triage protocol
3 · Citation Management
NAP (Name, Address, Phone) consistency across 100+ directories. We clean first, then build.
- Audit of current citations
- Cleanup of bad / duplicate data
- Build-out across tier-1 directories
- Quarterly NAP audit
4 · Location Pages
One page per service area. Real content — team, pricing, local landmarks — not AI-spun fluff.
- Interview-based content
- Local schema markup
- Embedded reviews + photos
- Drive-time + service-area maps
5 · Local Link Building
Chamber of Commerce, local sponsorships, press. Real links from businesses in your town.
- Chamber + BBB placements
- Local press outreach
- Sponsorship strategy
- Partner-exchange coordination
6 · Reporting & Tracking
Monthly rank tracking at neighborhood level — not just "Sarasota" but grid-point rankings across the city.
- Map-pack grid rankings
- Call + form-fill tracking
- GBP insights breakdown
- Monthly strategy call
90 days to top-3. Six months to lock it in.
Local SEO is front-loaded. Months 1–3 are the heavy lift. Months 4–12 are cadence and defense.
Audit
GBP, citations, reviews, competitors. We see the gaps first.
Weeks 1–2Foundation
GBP optimization, citation cleanup, schema, tracking setup.
Month 1Content & Reviews
Location pages go live. Review system launches. Weekly GBP posts.
Months 2–3Cadence
Ongoing content, links, review flow. Monthly strategy call.
Months 4–12Three tiers. All monthly, no setup fees.
Priced by location count and competitive intensity. 6-month minimum — anything shorter is a scam.
One storefront, one service area. The foundation tier.
- 1 GBP fully managed
- 4 GBP posts/month
- 50+ citation build
- Review gen + response
- Monthly rank report
2–5 locations. Coordinated across city / county. Service-area businesses included.
- Up to 5 GBPs managed
- Weekly GBP posts (all locs)
- 100+ citations built
- Location page production (2/mo)
- Review gen + response
- Grid-point rank tracking
- Monthly strategy call
6+ locations. Multi-market management. Franchise-corporate coordination.
- Unlimited locations
- Corporate-level strategy
- Franchisee enablement kit
- Dedicated local strategist
- Custom reporting
Map pins that moved.
“Dinko over delivered for my website design and build in every way possible. The process was smooth and efficient. Dinko not only helped create a great looking website but more importantly one that performs great for speed and SEO. I went from 200 keywords to 330 keywords in just over a week from launching the new site. My website is converting more leads than ever!
“I recently went through a renaming and rebranding phase with my business and wanted a new website to go along with it. I am a chiropractor and have several colleagues who've used Dinko Design for their websites and SEO. His work looked great, so I reached out to him. I used to have to rely heavily on social media alone for nearly all of my clientele. Since Dinko took over, my website has already gained significantly more traction and views, my phone is ringing more often, and I am very happy with his work thus far!
“Dinko is an excellent designer of websites. His attention to details is obvious. I recommend him to you to design or elevate your website.
The questions we get weekly.
How is this different from your SEO service?+
Can we buy reviews to speed things up?+
How long until we see results?+
Do you guarantee #1 rankings?+
What if we move or change our name?+
Do you work with multi-location franchises?+
Ready to own the map pack in your town?
Free local-SEO audit: GBP optimization score, citation coverage, review velocity. Real numbers, no fluff.